Buyers Agent Essentials Program

The Buyers Agent Essentials Program will be led by two seasoned professionals, Joanna Boyd and Melinda Jennison. As industry experts both Joanna and Melinda bring a wealth of experience and expertise to the program, ensuring that students gain a comprehensive understanding of the ‘why’ behind best practices.

Joanna Boyd: Buyers Advocate

Joanna Boyd is a distinguished buyers advocate with an impressive 25-year career in the real estate industry. Throughout her extensive professional journey, she has amassed a wealth of experience in corporate franchising, recruitment, and insurance.

In 2020, Joanna launched her own business, quickly establishing herself as a leading expert in the field. Her exceptional skills and dedication were recognized in 2023 when she was honored with the REIQ Buyers Agent of the Year award. Joanna is currently serving her second tenure as the REIQ Buyers Agent Chapter Chair and is also the REBAA QLD State Representative.

Operating primarily in the suburbs around Brisbane, Joanna specializes in assisting a diverse range of clients, including owner-occupiers, first-home buyers, those relocating, and clients looking to upsize or downsize. Her client-centric approach is characterized by a commitment to providing education, compassion, and understanding throughout the property journey.

Melinda Jennison, Streamline Property Buyers

Melinda is a devoted advocate for industry best practices and empowering consumers. She works as an exclusive Buyers Advocate and is a respected contributor to industry publications and media outlets. She also co-hosts the Brisbane Property Podcast, expanding her influence within the real estate community.

Melinda has won the coveted REIQ Buyers Agent of the Year Award in 2022 and 2023. She is also the President of the Real Estate Buyers Agent Association of Australia, where she demonstrates her extensive knowledge, unwavering dedication, and commitment to excellence. Melinda strives to deliver exceptional results in all aspects of her work.

With a proven track record of assisting hundreds of individuals, couples, and families, Melinda brings a wealth of experience and expertise to each property buying transaction.

Students must hold a Real Estate Registration or Full Licence to enrol into this program. 

Students will require: 

• A computer to access online learning materials and a laptop to bring to the face-to-face delivery to access the course resources throughout the program. 

The Buyers Agents Essentials Program offers a dynamic learning experience that combines practical hands-on training with convenient online resources.  

This two-day practical workshop dives into essential buyers agents tasks and agency processes. Learn from experts in the field and gain invaluable insights into the day-to-day responsibilities of a buyers agent. 

Gain six-month access to our specialised online program, providing you with ongoing support and development opportunities. Access resources, study materials, and interactive modules at your own pace, ensuring that you're always equipped to succeed. 

Key Topics Covered: 

• Your Buyer's Agent Career 
• Legal Framework and Compliance 
• Business Development and Marketing 
• Client Relationship Management 
• Partner Relationship Management 
• Researching Properties and Preliminary Due Diligence Techniques 
• Assessing Property and Pricing Strategies 
• Negotiation Strategies and Auction Tactics 

This program is ideal for individuals working as or interested in becoming a Buyers Agent, or those wanting to advance their career in the industry. Whether you're a newcomer or seasoned professional, the REIQ Buyers Agents Essentials Program offers valuable insights and practical skills to enhance your performance and confidence in the workplace.